Discount Usage Report

Core

Discover our Discount Usage Report feature that monitors the discounts offered to a store’s online customers, making it easy to assess performance.

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Discount codes, sometimes referred to as promotional codes, enable shoppers to make savings across specific items or ranges on your store, giving them a great incentive to make a purchase. Some studies show that they increase user satisfaction too, even more so than free gifts, as they give shoppers what they want at a lower price while still generating revenue for your store and helping you to increase your customer base.
In addition, carefully planned discount codes can help you to measure the success of your specific marketing efforts. By using unique, easily identifiable codes for different channels or campaigns - for example, ChristmasFB, ChristmasTik or ChristmasEmail - you can compare the impact of each of them to assess which are the most effective.
This reporting feature, which is included as standard across all stores on our eCommerce platform, has been specifically designed to enable you to monitor the performance of any discount codes you have set up on your store so you can easily make adjustments on discount setups or marketing campaigns to improve performance. Using the report, you can view how many times a discount has been redeemed, the total value of the orders where the discount code has been applied, the total value of the discounts claimed, and the average discount value against each order.

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Check out our Order Breakdown Report feature to view a breakdown of your store’s orders making this a powerful tool to assess sales performance and monitor trends.

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