Infinite Scroll

Additional Modules

Infinite Scroll replaces the pagination process making browsing products even easier for your customers.

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Delivering an enjoyable and frictionless browsing experience to customers is a major requirement for online retailers looking to improve conversion rates, as increasingly sophisticated shoppers now have higher expectations of digital services than ever before. A key practice to improving UX is to eliminate as many clicks as possible, which means removing unnecessary steps and refining the customer journey across every single page. This makes more contemporary functionality such as infinite scrolling - sometimes referred to as endless scrolling - a popular option within the eCommerce sector.

Our Infinite Scroll feature removes the conventional pagination process from your store, which simply means that shoppers can see entire ranges within a department just by continuing to scroll down while on a category page. This eliminates the need for customers to click through from one page to the next, and as it only loads content while a user is scrolling down instead of all at once, it delivers a smooth and seamless experience and enables shoppers to browse through complete categories without interruption. By the nature of its design, the Infinite Scroll feature can also help to increase the total number of items viewed on your store, which in turn can help to boost sales.

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Product Page Colour Swatches

With our Product Page Colour Swatches feature, you can create specific swatches for the relevant products so customers can hover over images which will display further information.

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Embrace the power of celebrity and influencer culture and allow your customers to shop by collections. Add this feature to your online store.

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