Lazyload Images

Core

With online shoppers demanding faster loading websites it’s important to implement this to your website to ensure you are not losing customers due to slow loading pages.

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Many industry studies show that online shoppers prefer fast loading websites, and when a store seems sluggish and unresponsive, they’re extremely likely to leave and shop somewhere else instead. To avoid losing customers, there are a wide range of improvements and techniques that can be applied to your store to ensure it’s as performant as possible, including lazy loading images.

Lazy loading is the practice of only showing 'below the page fold' images when an online shopper scrolls to view them, as opposed to fetching and loading everything when they first land on a page regardless of whether they're going to scroll down or not. By only loading what your customer is definitely going to see, instead of serving everything at once (which can be premature or sometimes completely unnecessary), pages can be displayed on devices in a shorter time frame, and use up less mobile data where applicable too.
With this feature, we’ll apply the lazy loading technique to the product images across your store, ensuring they only load in when they’re about to be viewed by shoppers. The result will improve the perceptual page speed of your site, and help you to deliver an enhanced user experience with the aim of strengthening your store’s search engine rankings and ultimately increasing its conversion rate.

Related Features

Product Customisation - Single Template
Product Customisation - Single Template

By adding our ‘Single Template Product Customisation’ your store will be able to add up to five customisation options which you can apply to products on your store.

Customer Journey

Re-Order Previous Order
Re-Order Previous Order

Ensure your customers have easy access to their favourite items by adding our Re-Order Previous Order feature which will let the customer select a previous successful order.

Customer Journey

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