Multi-Site Admin

While some retailers focus on running just one online store, many choose to operate multiple storefronts - also known as fascias - that vary slightly from one another, as it enables them to tailor their brand and content to suit different types of customers. This is often the case when a retailer wants to run separate B2C and B2B stores that offer the same products but at different prices or with a varied tone of voice and levels of detail. A multisite solution is also ideal for retailers looking to expand their business by going global and offering a site for each country that they want to expand in, complete with localised content, native languages and familiar payment methods.

Our eCommerce platform supports multisite functionality, and with our Multisite Admin feature, you can manage multiple stores built on our eCommerce platform via a single admin system. While all stores that form part of a multisite must offer the same - or a selection of the same - products, as well as the same stock levels and product images, your product prices and descriptions can be unique to each storefront, enabling you to customise content to suit different groups of customers.

This feature is included in the following pack(s):

• Multi-site Admin
  Available on Optimum Platform Scale, Optimum Platform Scale+, Optimum Platform Premium, Optimum Platform Premium+, Optimum Platform Enterprise and Optimum Platform Enterprise+