Product Page Colour Swatches

Additional Modules

With our Product Page Colour Swatches feature, you can create specific swatches for the relevant products so customers can hover over images which will display further information.

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If your online store stocks products with any variations, it’s important to present available options to your customers in a clear and concise way so they can easily make their preferred choice without experiencing any unnecessary user friction. For visual product options such as colour, the best way to achieve this is to provide product colour swatches so shoppers can see at a glance which shades an item is available in. This is fundamental functionality for most retailers, but especially so for stores within the fashion, lifestyle, homewares and beauty sectors that offer items that come in a wide variety of colours, patterns and textures.

With our Product Colour Swatches feature, you can create specific swatches for the relevant products you sell via your store’s admin system. Simply upload individual swatch images against the matching colour product options and once saved, shoppers viewing an applicable product page will be presented with the range of available colours, patterns or textures to choose from as clickable colour swatches. Customers can also hover over each of your uploaded swatches to view a slightly larger version of the image where available, giving shoppers more visual information which can often help to convert more sales.

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